Khomiak AlinaСкибицька, Надія Василівна2024-08-152024-08-152023Khomiak A. Naming in Fashion Industry of the 21 Century : bachelor`s thesis : 035 Philology / supervised by Nadiia Skybytska. Kyiv, 2023. 61 p.https://ir.library.knu.ua/handle/15071834/4165The aim of the study is to identify the socio-cultural foundations of the fashion phenomenon; analysis of naming features in the fashion industry. The object of research is naming in Fashion Industry of the 21st century. The subject of our study: productive word-building processes in Fashionspeak, lexical means of evaluation and colour in fashion discourse.enfashion industrynamingfashion discourseБакалаврська робота