Пащук Лідія ВіталіївнаKryzhanovskyi Bohdan2022-09-122024-05-102022-09-122022Kryzhanovskyi B. Developing models for the Ukrainian online supermarket Cooker to enter the Italian grocery market: master’s thesis : 075 Marketing / Bohdan Kryzhanovskyi. - Kyiv, 2022. - 98 p.https://ir.library.knu.ua/handle/123456789/1843The thesis aims at designing a model for the Ukrainian online supermarket Cooker to enter the Italian grocery market based on a strategic analysis of the company's competitiveness. Based on the results of the study methodological recommendations have been formulated for Cooker company on the developing and implementation of an appropriate model for the Ukrainian online supermarket to enter the Italian grocery market. Along with this, a strategic analysis of the company's competitiveness was carried out.enМагістерська робота